Will Travers

Travers was awarded the OBE in Her Majesty Queen Elizabeth's Birthday Honours 2012 for services to animal welfare.

Travers' mother McKenna appeared in An Elephant Called Slowly, a travelogue which features elephants Eleanor (brought up by conservationist Daphne Sheldrick) and young elephant Pole Pole. The subsequent premature death of Pole Pole, after the elephant was transferred to London Zoo was to lead to McKenna and her husband launching the Zoo Check Campaign in 1984. As cofounder, Will Travers assisted his parents in establishing Zoo Check and to their establishing the "Born Free Foundation" in 1991. Travers also founded the Species Survival Network in 1992. Travers is Executive President of Born Free, Born Free USA and the Species Survival Network. Travers is a Trustee of The Hummingbird Initiative, a Patron of The High Five Club, an Advisor to the Olsen Animal Trust, a Company Director of Nice Little Effort Limited.

Travers started following a vegetarian diet in 1983 and made the transition to veganism in April 2014.

Will Travers travelled with his parents to Kenya in 1963, when he was five years old, where his parents Bill Travers and Virginia McKenna were starring together in the 1966 true-life film, Born Free (1966), portraying conservationists Joy Adamson and George Adamson, who rescued a lioness cub called Elsa and successfully returned her to the wild. The experience led them to become active supporters for wild animal rights as well as the protection of their natural habitat.