Jake Bugg

In December 2018 Bugg signed to Sony's RCA label in a bid to relaunch his career.

On 2 August 2017, Jake Bugg's new single "How Soon the Dawn" was played on BBC Radio 1, hosted by Annie Mac. On 4 August Bugg released the single on all platforms with a music video. He later announced his fourth studio album titled Hearts That Strain. It was released on 1 September 2017. He will embark on an acoustic tour through November to support the new album. Jake Bugg would also release a piano-laden song with Noah Cyrus called "Waiting".

In June 2017 Bugg was confirmed as the shirt sponsor of his favourite and local football team, Notts County, taking the November slot in a season-long rotation.

Speaking with NME in early 2015, Jake said that he was working on his third album, of which "the content of the songs was much darker" than earlier work. On the 16 February 2016 he released free of charge a new song: "On My One". On 25 February his new single "Gimme the Love" debuted on BBC Radio 1. Bugg also talked about the forthcoming album On My One, announcing its release for June. On 26 February he announced the album would be released on 17 June. He also shared the track list and revealed the artwork. In May 2016 a number of tour dates, in London and Nottingham, for June, were announced. His 2012 single "Trouble Town" was used as the theme for the BBC TV series Happy Valley broadcast in 2014 and 2016.

On 28 June, Bugg performed an afternoon set on the Pyramid Stage at the 2013 Glastonbury Festival, making him the first artist that has moved from the BBC Introducing Stage to the Main Pyramid stage in successive years. On 12 July, Bugg played the Radio 1 Stage at T in the Park. On 20 July, Bugg headlined at the Splendour festival in Nottingham. On 2 August, Bugg performed at the Osheaga Festival in the Parc Jean-Drapeau, Montreal, Quebec. On 23–25 August, Bugg performed at the Reading and Leeds Festival on the Radio 1/NME stage. On 13 October, Bugg performed at the Fonda Theatre in Hollywood, California. The song "Me and You" was featured in the credits of the movie Dumb and Dumber To. That same month, he was also at the River Stage at Ottawa Bluesfest and performed at Paléo Festival near the Lake Geneva in Switzerland. His music was also featured in the movie The Fault in Our Stars. On 5 October 2014, at Cardiff, he played for the first time two new songs: "Down the Avenue" and "Hold on You". A new song, "Feel What's Good", was in the soundtrack of The Giver.

Bugg had been in Malibu working with Rick Rubin and Iain Archer, and had had some interactions with Chad Smith from the Red Hot Chili Peppers, working on the drums to some of his songs, including the single "Broken". On 8 September 2013, Bugg tweeted, "2nd album done! Hope you're all well!" On 23 September 2013, Bugg announced his new album, Shangri La, along with a new single, "What Doesn't Kill You". Shangri La was released on 18 November 2013. This album is named after the studio Bugg recorded it in. Shangri La includes Elvis Costello's drummer Pete Thomas, and Chad Smith of the Red Hot Chili Peppers. The album has generally received positive reviews from the music community. Bugg was one of five nominees for the 2013 Brit Award for "British Breakthrough Act", which was voted on by BBC Radio 1 listeners. The award was won by Ben Howard.

Bugg's self-titled debut album was released on 15 October 2012. Talking about Bugg and his debut, Clash hailed the "precocious talent fusing retro folk with blistering contemporary rock riffs". On 21 October 2012 the song "Two Fingers" charted at 28 in the UK while the album reached number one in the UK charts. The album has sold 604,100 copies in the United Kingdom and is the 57th best selling album of the 2010s decade. Bugg's touring band drummer Jack Atherton and bassist Tom "Robbo" Robertson performed on five songs on the album.

On 22 May 2012, Bugg appeared on the BBC music programme Later... with Jools Holland. In August 2012 Bugg was a supporting act for Noel Gallagher's High Flying Birds at Belsonic Music Festival, Belfast. On 1 October 2012, he performed live on the BBC Radio 6 Music programme Live at Maida Vale. In 2014, "Simple As This" was featured in the movie The Fault in Our Stars

Bugg was selected to perform on the "BBC Introducing" stage at the 2011 Glastonbury Festival at age 16 after submitting material to their website, and subsequently signed to Mercury Records. His songs were then placed on various BBC Radio playlists, with "Country Song" being used in a national TV beer commercial for Greene King IPA.

Jake Bugg (born Jake Edwin Charles Kennedy; 28 February 1994) is an English musician, singer, and songwriter. His self-titled debut album, Jake Bugg, some of which was co-written with songwriter Iain Archer, was released in October 2012 and reached number one on the UK Albums Chart. His second album, Shangri La, was released in November 2013 and his third, largely self-produced album On My One, in June 2016. His fourth album Hearts That Strain, a largely acoustic effort, produced by Dan Auerbach, was released in September 2017.